What Are Cookies?
Cookies are small text files stored on your device when you visit a website.
They help websites function properly, improve user experience and provide insights into how visitors interact with content.
How We Use Cookies
OTM uses cookies and similar technologies to improve website functionality, monitor performance, understand visitor behaviour, measure marketing campaigns and support advertising activity.
Essential Cookies
Essential cookies are required for the website to function properly, including security, user logins, navigation and form submissions.
Analytics Cookies
We use analytics tools such as Google Analytics to understand how visitors interact with our website, including pages visited, traffic sources and user behaviour.
Advertising & Tracking Cookies
OTM may use technologies including Meta Pixel, LinkedIn Insight Tag and advertising tracking tools to measure campaign performance and improve advertising effectiveness.
They also help us avoid throwing advertising budgets into the digital equivalent of a tyre fire.
Third-Party Cookies
Some third-party services embedded within our website, such as videos, maps or scheduling tools, may place cookies on your device.
Managing Cookie Preferences
You can choose whether to accept or reject non-essential cookies through our cookie consent system or browser settings.
Data Collected Through Cookies
Cookies and tracking technologies may collect information such as IP addresses, browser type, device information and website interaction data.
International Data Processing
Some cookie and analytics providers may process data outside the United Kingdom. Where this occurs, we take reasonable steps to ensure appropriate safeguards are in place.
Updates To This Cookie Policy
We may update this Cookie Policy from time to time as technologies, regulations or website functionality changes.
Contact Us
OTM – On Track Marketing Ltd
17 Jasmine Gardens
Castleford
West Yorkshire
WF10 5UE
Phone: 01977 330205
Email:
info@ontrackmarketing.uk
